bust your brass | cool blonde strength repair shampoo

an ultra-violet shampoo that tones brassy hues + is clinically proven to strengthen + hydrate damaged hair.

who it’s for

all blondes, silvers + grays 1–4c looking to cool warm tones

why it’s special

wash your way to a brighter + healthier looking blonde! packed with bond fortifying technology, quinoa protein, plant butters + ultraviolet pigments, this purple shampoo keeps your blonde lookin’ cool and strong.

bust your brass cool blonde strength repair shampoo is clinically proven to tone, hydrate + strengthen strands, resulting in 2.2x stronger hair* with 55% less breakage.*

safe for strands: clinically proven to be safe for color-treated hair.**

*after 1 use when used as a system, clinically tested.
**clinically tested when shampoo and conditioner are used as a system.

bust your brass cool blonde strength repair shampoo is clinically proven to tone, hydrate + strengthen strands, resulting in 2.2x stronger hair* with 55% less breakage.*

safe for strands: clinically proven to be safe for color-treated hair.**

*after 1 use when used as a system, clinically tested.
**clinically tested when shampoo and conditioner are used as a system.

• massage through wet hair.
• rinse.

liter pumps how-to:
the pumps will need to be opened/unlocked prior to putting them in your liter-sized bottles — these pumps have a tight lock on them (so that you can re-lock if needed for travel or storage, and be assured nothing will leak)!

1. please hold the dip tube (straw like portion) in one hand, just below where the pump sticks out from under the threaded cap, and place your other hand on the top of the pump (that dispenses product).
2. twist the hand on the top portion of the pump (where product dispenses) away from you, and the hand on the dip tube/just under the threaded portion of the lid towards you.

safety information:

avoid contact with eyes.

key ingredients

• bond fortifying technology: helps target + strengthen the bonds in hair most prone to breakage due to environmental stressors, heat, chemical treatments, + more.
• plant butters: vitamin-rich mango butter, borage oil + shea butter.
• vegan proteins: derived from quinoa + provide keratin-like benefits.
• ultra-violet pigments: counteract yellow + brassy tones to bring out the best shades of blonde, silver + gray.

full ingredients

Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Disodium Cocoamphodiacetate, PEG-7 Glyceryl Cocoate, Glyceryl Stearate, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Borago Officinalis (Borage/Bourrache) Seed Oil, Persea Gratissima (Avocado/Avocat) Oil, Mangifera Indica (Mango/Mangue) Seed Butter, Butyrospermum Parkii (Shea/Karite) Butter, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Lavandula Angustifolia (Lavender/Lavande) Flower Extract, Chamomilla Recutita (Matricaria/Matricaire) Flower Extract, Rosmarinus Officinalis (Rosemary/Romarin) Leaf Extract, Hydrolyzed Quinoa, Aminomethyl Propanol, Bis-PCA Dimethicone, Butylene Glycol, Sodium Gluconate, Sodium Methyl Cocoyl Taurate, Disodium PEG-12 Dimethicone Sulfosuccinate, PEG-55 Propylene Glycol Oleate, PEG-12 Dimethicone, PEG-150 Distearate, Polyquaternium-10, Polyquaternium-7, Polysorbate 20, Propylene Glycol, Citric Acid, Dehydroacetic Acid, Benzyl Alcohol, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Benzoic Acid, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene, Ext. Violet 2 (CI 60730)

learn more about our ingredients here

please be aware that ingredient lists may change or vary from time to time. to confirm that an amika product is suitable for your personal use, please reference the list of ingredients that is included on your product packaging.

contains recycled material: 33.8 oz / 1 l, 9.2 oz / 275 ml, and 2 oz / 60 ml contain post consumer recycled plastics (PCR). PCR has a lower impact compared to virgin plastics.

reduction strategy: 16.9 oz / 500 ml uses less material than our standard bottles. when combined with our forever bottles you support a refill model, which helps us produce less material overall.